Thursday, March 20, 2008

an Earworm by any other name...



"Identifying Properties of Tunes That Get 'Stuck in Your Head': Toward a Theory of Cognitive Itch"

James J. Kellaris, in Susan E. Heckler and Stewart Shapiro, editors, Proceedings of the Society for Consumer Psychology Winter 2001 Conference, Scottsdale, AZ, American Psychological Society.

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